Bank for companies listed on the stock exchange.
- 3 main products: loans and accounts for companies, deposits
Challenge
Achieving first position on brand keywords, increasing number of leads, increasing impression share and finding more relevant communication.
Solution
Reorganization of brand campaigns, change of search ads and optimization with Search Ads 360 position strategies.
Results & benefits
77% more leads
17% higher conversion rate
25% lower conversion cost
45% improve of CTR
18% higher impression share