Consumer research

We will help you better understand your customers and provide you with the data to make safe business decisions. We study the values, opinions and behaviour of current and potential consumers. We check how the target group perceives the brand and communication. 

How exactly can we help:

• Qualitative research (interviews, focus groups, discussion panels).
• Quantitative research (telephone and internet surveys).
• Eyetracking research.
• Brand and competition research.
• Purchasing behaviour of the target group research.
• Marketing communication effectiveness research.