SEO audit

SEO audit of your website. What is it, and what are its contents?

  1. What is an SEO audit?
  2. What are the elements of SEO audit?
  3. What is required for an SEO audit?
  4. How much does an SEO audit cost?

What is an SEO audit?

A professional SEO audit is nothing more than an analysis of a website in terms of factors that robots take into account. Robots work within search engines, such as Google or Bing. The audit aims to analyze the webpage and propose actions to improve the parameters, optimization, and visibility of search engine results. All implemented activities comply with the newest standards of SEO.

What are the elements of SEO audit?

To run the audit successfully, it is necessary to define the goals, such as optimization recommendations, increasing visibility, or increasing the position in Google’s search results. As a result, we get specific weaknesses and problems that need to be addressed in order to fulfill the goals, as well as recommendations for changes in the optimization of the website.

Within the online SEO audit, we propose activities such as:

  • checking the activities done within the website so far,
  • analysis of current visibility, keywords, linking,
  • preparing the recommendations to develop the site and a specific strategy to implement them,
  • helping the developers to implement the strategy,
  • verifying the implementation and suggesting the next steps.

What is required for an SEO audit?

Some tools and analytic services are required to do a good SEO audit. Some of the best are e.g.:

  • Google Analytics,
  • Google Search Console,
  • Google My Business,
  • Matomo – an alternative to Google Analytics,
  • Semrush,
  • Ahrefs,
  • Screaming Frog.

Practically, the more tools and data, the better and more thorough the analysis and a chance to look at certain issues from different points of view (based on data from various sources).

How much does an SEO audit cost?

The SEO audit offer is always prepared to meet the client’s needs and requirements. The price is affected by the branch’s specifics and by the range of tasks needed to be done. We approach every audit individually, and the actions are based on our knowledge and experience, gained during the implementation of similar projects in the past.

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